Farnell has recently announced the results of its first-ever Buyer Survey. The survey was designed to provide in-depth insights into the priorities and preferences of buyers across the engineering and electronics sections.
With over 900 participants, the survey results shed light on the factors that drive supplier selection, loyalty, and purchasing decisions within the industry.
The survey, which concluded in July 2024, marks a major step toward understanding the buyer community’s evolving needs and the trends shaping their purchasing behavior. Conducted to capture feedback directly from industry professionals, the survey offered Farnell a unique opportunity to gain actionable insights into what buyers value most.
Daniel Ford, Vice President Sales EMEA, Farnell, stated
“We’re thrilled by the responses to our first Buyer Survey. The findings are invaluable in helping us enhance our offerings and align them with our customers’ needs. This feedback allows us to continue improving our services and bring even more value to our partners in the electronics industry.”
Based on the survey’s findings, Farnell has published a comprehensive whitepaper titled ‘Shaping the Procurement Future.’ This resource serves as a guide for buyers navigating today’s dynamic market, addressing the challenges and trends that impact the process of sourcing electronic components.
The whitepaper is now available to download on Farnell’s website, offering practical insights and strategies for electronics buyers and industry professionals.
For more information and to access the survey results and whitepaper, please visit https://uk.farnell.com/buyer-survey.
