Pilgrims, the faithful and visitors from all over the world will have access to information, services, and innovative tools thanks to a new digital platform, available to everyone in order to make the Basilica as user-friendly as possible.
In view of this extraordinary influx, Fabbrica di San Pietro has put in place a digital revolution to become the natural landing place and reference point for pilgrims and the faithful before, during and after their visit to Italy and St. Peter’s Basilica.
This has led to the creation of a digital ecosystem that will provide pilgrims with up-to-date information, services, and innovative tools, making the Basilica’s heritage accessible to all.
The core of the digital ecosystem: the platform
The www.basilicasanpietro.va website is the only official digital channel giving pilgrims and visitors all the information they need to plan their visit to St. Peter’s Basilica. It will allow you to plan your own spiritual experience by booking your visit to the Basilica. It will also provide information such as Mass schedules and monitor visitor numbers inside the Basilica in real time, to help you organise your visit in the best way possible. This will make managing visitor flows easier and improve visits by pilgrims so that they can better enjoy their time inside the Basilica thanks to reserved access at their chosen time slot and guided itineraries.
All content is available in 4 languages: Italian, English, French and Spanish.
Bookings and immersive visits
The www.basilicasanpietro.va platform, conceived, designed, and created by the Italy-based Assist Group, has a dedicated section that allows visitors to book the date and time of their admittance to St. Peter’s Basilica in advance, with a digital audio guide available in 8 different languages included. The reservation means visitors can be certain they will able to enter the Basilica on the busiest days, avoiding long waits and optimising flows.
And for those who cannot come to Rome in person, the platform offers an interactive immersive AI-Enhanced Experience, allowing you to remotely explore every detail of the Basilica, thanks to the contribution of Artificial Intelligence and the ‘Basilica Virtual Tour’ project developed by Microsoft.
Project partner: Assist Group
This new digital ecosystem has been created by Assist Group, a holding company with a 37-year history in the field of global communication and strategic marketing. Its expertise and knowhow are integrated through a well-structured group of companies that have put their expertise and skills at the service of St. Peter’s Basilica. The group is leader in the field of big data and media intelligence, also thanks to the use of Artificial Intelligence, and over the years has established a name for itself with initiatives that represent and promote Italy worldwide to increase incoming tourist flows.
